Apple not seeing the iPhone 5C demand it was expecting?
Going in to this year’s iPhone launch, it was sounding like the more affordable iPhone 5C might be the big winner. While it’s basically last year’s hardware, stock problems with the 5S made the 5C a lot more accessible, and it seemed like plenty of people would be snatching them up, just to get their hands on a new iPhone – any new iPhone. But now as Apple gets production more in line with demand and readies to make its new iPhones available to shoppers in dozens of additional countries, is it already seeing a decline in interest in the iPhone 5C? That’s what one rumor suggests, claiming that Apple has seriously scaled-back production.
Reportedly, while Apple was once churning out 300K iPhone 5C handsets a day, that number may already be down to just 150K. This source also points to early cuts in 5C pricing, possibly as a result of lackluster demand.
This idea of two “new” iPhones at once is new for Apple, so it’s understandable for the company to go through a few hiccups in trying to anticipate how its user base might react to the situation. Still, we feel like it’s too early to start talking about the 5C in terms of a sales disappointment, and would like to wait for this broader global availability and the upcoming holiday season before passing judgment.