By Stephen Schenck | October 3, 2013 1:09 PM
A little earlier this week we got word that Google was greatly expanding the availability of Google Music and its All Access streaming platform, letting users in a number of new countries in on the action. Knocking down geographical barriers is well and good, but that’s only one of the obstacles keeping Google Music away from more ears. Platform issues have been a problem as well, and while Google’s offered its Google Music web app to iOS users, they’ve been missing out on key features like All Access. That may be all about to change very soon, with word that Google’s been testing a new iOS Play Music app.
Reportedly, the app is under internal Google testing at the moment, but assuming the late-stage bug cleanup goes well, the app may be ready to launch before the end of the month. Feature-wise, it sounds like All Access will work just like we’re used to, with recommendations, custom stations, and unlimited track skips. Honestly, we’re a bit surprised it’s coming so late, as Google was talking about such an app as far back as May.
While it’s always nice to see services become more broadly available, we have to wonder just how much demand there is for an improved Google Music iOS experience. After all, if your mobile interests already stretch cross-platform, wouldn’t you be more likely to have already paid-up for something like Spotify or Pandora? In any case, if the rumors are true, we should know in just a few weeks if the iOS crowd will really flock to this.