BlackBerry’s been going through a real rocky time lately. While that little hiccup with the cross-platform BBM launch is embarrassing enough, it’s got nothing on the company’s financial woes. Last week, we heard about a new round of layoffs, later confirmed to slash 4,500 jobs. Sure, BlackBerry was trimming the fat, but what about those rumors of a straight-up sale, really circulating in full-force since this summer? Today, the other shoe finally drops, and we get news of Fairfax Financial’s intent to buy BlackBerry in a $4.7B deal.
So, what does this tentative deal mean for BlackBerry going forward? Well, in a statement, Farifax’s CEO talks about a desire to “continue the execution of a long-term strategy in a private company with a focus on delivering superior and secure enterprise solutions to BlackBerry customers around the world.”
That emphasis on enterprise solutions, rather than phones, has us wondering if Fairfax might transition BlackBerry away from an all-in-one solution and ditch its role in hardware as it focuses on software, maybe even for other platforms altogether.
For the moment, the future is uncertain, but it looks likely that this deal could ensure that the BlackBerry brand lives on, in one form or another.