Smartphone manufacturer getting out of the game
NEC is probably not one of the companies that first pops into your head when you think about smartphones. At least, that could be the case for markets in the West, but NEC has certainly managed to keep a public profile going with its Android lineup in Japan. We’ve even seen signs lately that the company was interested in broadening its international appeal, and the NEC Terrain launched on AT&T just last month. Despite this, it appears that NEC is hanging up its smartphone hat, and has decided to leave the business.
Apparently this decision is a matter of cutting its losses – after failing to come to a partnership agreement with Lenovo, and seeing its market share drop, NEC is reportedly ready to cease smartphone development. It may still manufacture feature phones, but don’t expect any more Androids.
That’s a shame, really, as some of the more interesting advancements we’ve heard of this year came out of NEC. There was that cool dual-screen Medias W we saw at the MWC, and more recently we learned of NEC’s work towards implementing a liquid cooling system in smartphones.
Join us in pouring one on the curb for NEC’s smartphone business.