Is Nokia’s new smartphone trade-in program a good value?
We’re no strangers to seeing companies in the smartphone business offer users trade-in programs, handing over their old phones for discounts on newer models. Whether we’re talking about carriers or about manufacturers, everyone’s been getting in on the action. The latest to announce its own program is Nokia, giving Windows-Phone-curious shoppers the chance to save some money on a new Lumia model.
With the EOS/Lumia 1020 just over the horizon, not to mention the launches of the 925 and 928, Nokia’s putting together decent options for buyers venturing into Windows Phone territory. If that’s enough to get you interested, here’s how this trade-in process will work:
First you hit up Nokia’s trade-in page, enter details about your hardware and its condition, and Nokia will give you an estimated value. If that looks good, you go buy a new Lumia, then send Nokia both your old phone and proof of purchase for your new model. If your phone arrives as described, Nokia will send you a Visa gift card containing your promised funds.
The big question for any trade-in program will be how the value compares to just selling your old phone yourself. Unsurprisingly, you end up paying for the convenience.
For instance, a 16GB iPhone 4 in good condition will net you $150 from Nokia, but you can probably flip that model on Craigslist for well over $200. Even a 16GB iPhone 5 will only get you $310. Figures aren’t much better for the company’s own models: a Lumia 920 is only worth $120.
Armed with that data, we’d probably look into selling our old phones ourselves, but the choice is up to you.