Apple’s last-minute push could bring streaming iRadio to WWDC 2013
Is Apple going to debut a new streaming music service at this year’s Worldwide Developers Conference? Could the so-called iRadio really be about to launch? The timing sure seems right, with Google just going public with its own All Access system, but rumors from just a couple weeks back made it seem like Apple just couldn’t work out the licensing arrangements it needed with the major publishers, and iRadio might not be ready to go live. With the clock until WWDC 2013 ticking down, there’s some late-in-the-game news that suggests Apple might just be scurrying to get iRadio off the ground in time for the event, after all.
Reportedly, Apple was able to secure the deal it needed with Warner over the weekend, and already had a partial deal in place with Universal. That’s far from all Apple needs in order to get iRadio going, but the fact that it’s still trying to get these licenses together suggests that the company is very interested in wrapping this up before WWDC gets started next week.
The big reveal for WWDC 2013 is likely to be iOS 7, but it’s sounding less and less crazy that Apple might also have enough of these music licenses worked out that it could at least announce iRadio, if not actually be ready to start offering the service. Unlike the subscription Google Play Music All Access, iRadio could be ad-supported and free to use.