Facebook pulls plug on HTC First UK launch

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It hardly took any time at all following the HTC First’s launch that we started hearing rumors of the smartphone’s failure. Then we saw AT&T slash the phone’s price, and all that talk started feeling like it had some weight to it. As we still stand by to learn the phone’s ultimate fate in the US, its troubles spread internationally, and today we get word that the First’s UK launch has been placed on indefinite hold.

What’s maybe most interesting is that this reportedly isn’t primarily HTC’s decision, or even any carrier’s, but a choice made by Facebook itself. The company is apparently interested in tweaking Facebook Home and “adding new customization features” in an effort to make the experience more attractive to users, before it exposes new audiences to the HTC First.

That could be a matter of weeks, or even months. In the end, we could easily the First falling by the wayside as an increased focus is placed on making Facebook Home compatible with newer and more popular Androids.

Customers who had pre-ordered the First are being contacted to let them know that orders are being canceled.

Source: Engadget

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About The Author
Stephen Schenck

Stephen has been writing about electronics since 2008, which only serves to frustrate him that he waited so long to combine his love of gadgets and his degree in writing. In his spare time, he collects console and arcade game hardware, is a motorcycle enthusiast, and enjoys trapping blue crabs. Stephen’s first mobile device was a 624 MHz Dell Axim X30, which he’s convinced is still a viable platform. Stephen longs for a market where phones are sold independently of service, and bandwidth is cheap and plentiful; he’s not holding his breath. In the meantime, he devours smartphone news and tries to sort out the juicy bits

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