Amazon Aiming at $100 Price for New 7-Inch Kindle Fire HD?
What’s the ideal price for a budget Android tablet from a respectable manufacturer? Lately, all the players have been hovering around the $200 mark, but can we do even better than that? Amazon may be trying to undercut its competition by making a model available for substantially less, according to rumors suggesting the company intends to release a new version of the seven-inch Kindle Fire HD for just under $100 later this year.
How could Amazon produce the tablet so cheaply? That’s good question, because what little we’ve heard about its hardware so far suggests that it will be remarkably similar to the current-gen $200 Kindle Fire HD, with the same 1280 x 800 resolution. Still, rumors maintain that Amazon is already manufacturing this new, cheaper hardware, and will offer it for sale before 2013’s out.
The arrival of such a model would seriously shake up Amazon’s tablet offerings, as currently the non-HD 1024 x 600 seven-inch Kindle Fire sells for just about $160 – Amazon would have to practically give these away if it intended to continue sales following the introduction of a $100 HD model.
Admittedly, a quality tablet for $100 sounds a little too good to be true, but if someone really is able to deliver such a thing, they could stand to corner the market. Amazon already has an advantage over other companies selling off-contract tablets, as its been able to help subsidize prices through advertising, so it’s not entirely a preposterous idea.