BlackBerry Z10 Shows Its Carrier Branding, As T-Mobile Makes Odd BB Announcement


January is finally here, and with it, the last details of BlackBerry 10, and its launch hardware, are really starting to come together. Late last month, we finally got a good look at RIM’s BB10 hardware-QWERTY hardware, the X10, following a number of leaked pics of the full-touch Z10. Today, our attention swings back to the Z10, as well as to some just downright odd BlackBerry news out of T-Mobile.

First up: the Z10. Sprinkled in amongst all the BB10 gossip last fall, we kept hearing talk about how excited all the carriers supposedly were to finally add BlackBerry 10 devices to their lineups. So far, all these BB10 pics we’ve had a chance to see have shown plain-vanilla only-RIM-branded hardware. Now the anticipated carrier badging is beginning to show up, as you can see with the Verizon Z10 above.

The other Z10 up there is apparently intended for AT&T, but either the badging isn’t ready for that one just yet, or maybe there could be something around back. The source that provided the image offers a few insights into the BB10 user experience, noting cold boot times of about one minute, a speedy browser with proper Flash support, and support for multiple user profiles.

Now, there’s good reason to be cautiously excited about BB10, but why in the world would anyone be investing in new BlackBerry 7 hardware at this point? Apparently, T-Mobile thinks there’s still some life left in the old RIM platform, and it just revealed plans to offer the BlackBerry 9315 for about $50 on-contract. Maybe it’s hoping to find some BlackBerry fans with tight pocketbooks, but it just feels like a really oddball offering at this point in time.

Source: Business Insider, T-Mobile
Via: BerryReview, phoneArena

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About The Author
Stephen Schenck
Stephen has been writing about electronics since 2008, which only serves to frustrate him that he waited so long to combine his love of gadgets and his degree in writing. In his spare time, he collects console and arcade game hardware, is a motorcycle enthusiast, and enjoys trapping blue crabs. Stephen's first mobile device was a 624 MHz Dell Axim X30, which he's convinced is still a viable platform. Stephen longs for a market where phones are sold independently of service, and bandwidth is cheap and plentiful; he's not holding his breath. In the meantime, he devours smartphone news and tries to sort out the juicy bits Read more about Stephen Schenck!