Dell Executive Tried To Convince Steve Ballmer Not To Use ‘Windows’ To Name Windows RT

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Jeffrey Clarke, Dell vice-chairman and president of PC business, admitted, while talking to analysts at the Dell World conference in Austin, that he has spoken to Microsoft’s CEO Steve Ballmer about the naming of the Windows RT operating system. Because the word “Windows” should describe an operating system compatible with Windows applications, Windows RT doesn’t really make sense, according to the Dell executive, since Windows applications can’t run on Windows RT.

Such naming would lead to “widespread confusion” but apparently, despite being advised of not doing so, Microsoft has named and released the operating system as Windows RT. Jeffrey Clarke also mentioned that Steve Ballmer replied, telling him that “Windows” was too important as a franchise not to use it in naming the new platform.

Having a slightly different approach, Neil Hand, Dell vice-president in charge of tablets said “making sure we educate the market place on the differences was going to be a necessary action no matter what. Just calling it something different is not going to solve the problem”.

Source: Financial Review

Via: The Verge

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