It used to be that BlackBerry devices were the gold standard for enterprise deployment, but with RIM falling into a bit of stagnation as it prepares for the BB10 launch, some companies have been switching their employees over to the iPhone. Android can be a bit of a tougher sell, and despite its popularity in general, perceptions of the platform being insecure or difficult to administer have hampered its corporate acceptance. Google may be hoping to change that, and just revealed a new Google Play feature designed with business-friendliness in mind.
The Google Play Private Channel lets a company create an easily accessible place for employees to install the company’s private apps. It shows up with its own section on the main Google Play Apps screen, which then takes employees right to the list of available apps.
It may seem like a small change, but business acceptance is a big deal for smartphone platforms, and tweaks like this could help raise Android’s profile in the eyes of IT administrators.