Apple’s latest tablet goes up for sale today, with the iPad mini (as well as the revised fourth-gen iPad) hitting Apple Stores all over the globe. Apple fans can be a rabid bunch, and we’re well used to seeing lengthy lines outside stores as users wait for their chance to be one of the first around to get their hands on the new gear. This time around, though, the crowds have been a bit more subdued; is this a sign of customer indifference towards the iPad mini?
Don’t get us wrong; there were still lines of plenty of customers in front of some Apple Stores, running hundreds deep. From the reports we’re hearing, though, that seems to be the exception, rather than the rule, with many Apple Stores seeing only a few handfuls of customers lined up to wait.
There are plenty of theories to explain the lack of excitement. One plausible explanation is that many users could be waiting for the cellular-enabled iPad mini; only the WiFi version launched today. Perhaps others simply aren’t ready to add another Apple device to their collections right at this moment, having just spent a lot of money on the iPad 3, and then iPhone 5. We also can’t discount the millions of online orders Apple will fulfill directly; indeed, no one’s looking to call the iPad mini launch a failure, but it does seem to lack a bit of the buzz that Apple’s enjoyed in the past.