A couple of days ago we’ve heard reports of Texas Instruments turning away from the mobile world as the American chip-maker is starting a strategy shift focusing more on markets which are more profitable and stable, like car makers. A more recent report follows-up on the above and aims to clarify TI’s mobile plans.
Despite expanding its OMAP chips’ implementation to “embedded applications such as automotive, industrial, enterprise communication, vision and robotics, to grow the OMAP footprint beyond mobile”, a Texas Instruments spokesperson confirmed the development of the OMAP 5 SoC, a Cortex-A15 chip. Samples should go out as soon as today and products powered by the OMAP 5 will land on shelves at the beginning of next year.
Plans beyond the OMAP 5 were not unveiled; whether this chip (probably in the making for a while) will be TI’s last one in the mobile world is yet unknown but competition is always good and the mobile market needs Texas Instruments as a player alongside Nvidia, Qualcomm (Samsung and Apple who make or design their own chips).