Microsoft Unveils New Logo Design


We’ve known that Microsoft was going with a redesigned Windows logo for Windows 8, and by extension, Windows Phone 8, eschewing its sweeping, wind-blown look for clean, straight lines. This redesign has momentum that’s taking it past these software products and bringing a new look to the company’s logo itself, as Microsoft revealed today.

The updated logo keeps that minimalist design of the new Windows insignia, with four, simple, colored squares. The similarity between those and the live tiles of the once-Metro UI is bound to be more than just a coincidence; Microsoft claims that the squares “are intended to express the company’s diverse portfolio of products”.

The name Microsoft itself gets a new font, reflecting what the company’s currently been using in its product designs. Between that and the new symbol, this represents the first change to the logo in twenty-five years.

Look for the new Microsoft logo to be all over the upcoming Windows Phone 8 launch. It’s already popping-up in the real world, with Microsoft embracing the design for its latest retail locations.

Source: Microsoft

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About The Author
Stephen Schenck

Stephen has been writing about electronics since 2008, which only serves to frustrate him that he waited so long to combine his love of gadgets and his degree in writing. In his spare time, he collects console and arcade game hardware, is a motorcycle enthusiast, and enjoys trapping blue crabs. Stephen’s first mobile device was a 624 MHz Dell Axim X30, which he’s convinced is still a viable platform. Stephen longs for a market where phones are sold independently of service, and bandwidth is cheap and plentiful; he’s not holding his breath. In the meantime, he devours smartphone news and tries to sort out the juicy bits

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