Will Windows 8 Tablets Be Too Expensive, Thanks To Licensing Costs?


When a manufacturer is preparing to release a smartphone or tablet, plenty of things factor into its decision on how to price the product. While our thoughts usually first turn to the bill of sales for all the hardware components, software can also play a significant role. A manufacturer can get away with using Android (sans Google apps) as a free open-source option, while licensing costs can be substantial for platforms like Windows Phone, which is understood to run up to $30 per device. With Windows 8 on the horizon, we’ll be seeing the new OS come to tablets in the form of Windows RT. The latest rumor suggests that Microsoft’s licensing for RT could be excessive even when compared to Windows Phone, threatening to jack-up the prices of these tablets.

Supposedly, per-unit licensing fees for Windows RT will cost manufacturers between $80 and $95 dollars. As a result, we could expect to see premium prices for all such tablets, even those with comparatively lower-end hardware. Some estimates look to a lineup of launch devices with a price floor of over $500, and only going up from there.

That could be a risky move for Microsoft, though it just as well may help to establish the perception of Windows 8 as a higher-quality option than Android; after all, Apple has shown how higher prices don’t have to drive away sales, so long as consumers equate them with premium products.

Source: VR-Zone
Via: phoneArena

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About The Author
Stephen Schenck

Stephen has been writing about electronics since 2008, which only serves to frustrate him that he waited so long to combine his love of gadgets and his degree in writing. In his spare time, he collects console and arcade game hardware, is a motorcycle enthusiast, and enjoys trapping blue crabs. Stephen’s first mobile device was a 624 MHz Dell Axim X30, which he’s convinced is still a viable platform. Stephen longs for a market where phones are sold independently of service, and bandwidth is cheap and plentiful; he’s not holding his breath. In the meantime, he devours smartphone news and tries to sort out the juicy bits

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