comScore: Google And Apple Win Users Over, Samsung Still Top OEM
The numbers are in for comScore’s November 2011 report related to the US mobile phone industry. In the OEM category nothing seems to be dramatically changing; everyone except Samsung and Google are registering slight negative numbers. 25.6% of the market belongs to Samsung followed by LG with its 20.5% and Motorola with 13.7%. Apple gained 1.4% to reach 11.2% and is ahead of Research in Motion accounting for 6.5% of U.S. mobile subscribers.
The platform category is also looking the same but what’s worth mentioning is that Google’s Android and Apple’s iOS are winning users over from BlackBerry, Windows Phone and Symbian. Android is up 3.1% and sits comfortably at the top with 46.9%, followed by iOS and its 28.7%. RIM lost as much as Android won over to account for 16.6%, then comes Microsoft with 5.2% and Symbian at 1.5%.
The numbers refer to a three-month average period ending in November, when 234 million Americans used mobile devices.