IDC: Windows Phone 7 to Beat iPhone in Market Share by 2015

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Here’s a head-turning prediction from International Data Corporation (IDC): by 2015, Microsoft’s mobile operating system will have achieved greater market share than Apples. How does the IDC justify this claim? It’s quite simple. The Nokia collaboration will provide a huge boost to Windows Phone 7 market share thanks to enhanced distribution, great hardware, and plenty of marketing buzz. Additionally, iOS will see a period of decreasing market share unless Apple comes out with new form factors of the iPhone while pushing prices lower to make the phones affordable to more people. In 2015, Android will have the most market share, thanks to the continued rapid pace of innovation on the software end and the support of multiple top-notch OEMs like HTC, Motorola, and Samsung.

Source: IDC

Via: PCWorld

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About The Author
Brandon Miniman
Brandon is a graduate from the Villanova School of Business, located near Philadelphia, PA. He's been a technology writer since 2002, and, in 2005, became Editor-in-Chief of Pocketnow, a then Windows Mobile-focused website. He has since helped to transition Pocketnow into a top-tier smartphone and tablet publication. He's so obsessed with technology that he once entered a candle store and asked if they had a "new electronics" scent. They didn't.