“Motorola Gleam” Headed to Europe?

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When Motorola files for trademark protection in Europe we tend to take notice, mainly because it does so quite infrequently: including the recent application for “Gleam,” the company has just seven filings on record with the Office for Harmonization in the Internal Market in the past year. During that same time period, Moto ‘s filed for 49 marks with the USPTO, but not Gleam; that trademark is already taken by another company in Nice Class 9 (which encompasses all consumer electronics): Motorola-partner Verizon, which sold a Samsung-built flip phone called Gleam back in 2007 (trademarked logo pictured above).

The goods and services description for this application is exactly the same as many other brands that become Motorola phones, so we think that an Android device is a good bet here. While it’s tempting to speculate that Gleam will be the international branding for the Droid Bionic, that handset seems more likely to end up in the Milestone line. Rather, we suspect that Gleam will be a mid-range Blur-skinned model in the vein of Citrus, Charm, or Flipout — but that’s just a guess.

In other Motorola trademark news, the company filed for “Lapdock” alongside Gleam, which pairs up nicely with yesterday’s “Tabdock” application in the US. Both terms refer to accessories for the company’s upcoming dual-core monster, the Atrix 4G on AT&T.

Source: OHIM

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Evan Blass
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