Nexus One Sold at Verizon Stores? Google Admits Online Strategy Not Working?

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It looks like The Boy Genius Report has obtained several emails between various customers and members of the Verizon Wireless staff that seem to indicate that Verizon Wireless may be selling the Google Nexus One CDMA/EVDO variant may be sold in Verizon Wireless retail stores. This is pure speculation at this point and BGR is basing this off of emails that “some rather knowledgeable reps” had sent customers, which may indicate that the nation’s largest wireless carrier has begun training a few of its employees, which then may lead to in-store sales of the device.

In-store sales of the Nexus One would contradict a rather vague comment from a Verizon Wireless rep that we contacted after Google had announced the device–originally launched in GSM for T-Mobile with Verizon Wireless slated for Spring 2010–who said that the device is entirely managed by Google and is only approved for use with Verizon Wireless’ network, suggesting that the CDMA model would follow the same online retail channel that the T-Mobile model went through.

If in fact Google had bartered a deal with Verizon Wireless to get the CDMA Nexus One in stores, it would indicate a shift in retail strategy. Despite a lot of publicity and press surrounding the T-Mobile-compatible Nexus One, Google has not experienced high sales volumes. Some analysts are blaming lower sales numbers–especially considering a highly successful Motorola Droid launch–to the fact that customers can’t touch nor play around with the phone prior to purchase. Google had hoped to change the US phone model by shifting the retail experience away from the carrier.

(via: Boy Genius Report)

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About The Author
Chuong Nguyen